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Event Description

MGT-318 - Public Information in an All-Hazards Incident - TEEX (MGT318)

Course Description

This course examines the role of public information in all-hazards incident management and provides practical training in crisis communication techniques. In a major incident, it is imperative that community leaders, incident managers, and Public Information Officers (PIOs) are prepared to communicate with the public through traditional and social media. The course consists of three modules.

The first module reviews the topics of terrorism, Weapons of Mass Destruction (WMDs), national response structures, incident management, and government and agency roles. Participants learn about the passing of information to the public in a WMD, terrorism, or other all-hazards incident and the function of joint information operations.

The second module covers issues unique to interacting with members of the media to help you build more effective relationships and avoid common mistakes when providing information to the press and public.  The module includes a mock press conference exercise in which the class is broken into groups to prepare for and conduct press conferences based on fictional WMD, terrorism, and all-hazards incident scenarios. These scenarios are taken from the Department of Homeland Security (DHS) National Planning Scenarios.

The third module introduces the crisis communication life cycle and crisis communication planning. A six-phase cycle is discussed, with public information objectives and key actions for managing each phase provided. Participants learn how to create a crisis communication plan and develop a crisis communication team to execute it.

Prerequisites

There are no prerequisites for this course.

Attendance Requirements

To meet attendance requirements, participants must review each training module and complete all required course assignments, activities, quizzes, and/or end of course exam.

Recommended

Topics

  • Terrorism and Weapons of Mass Destruction
  • Informing the Public in a WMD, Terrorist, or All-Hazards Incident
  • Conducting emergency public information programs
  • Working with news and social media in a disaster
  • Joint Information Operations
  • The News Media Environment
  • Local Media vs. National Media
  • Building Relationships
  • Social Media
  • Needs of the News Media
  • Initial Statements
  • Press Conferences and Media Opportunities
  • Planning and coordinating press conferences
  • Identifying and preparing spokespersons and experts
  • News Media and the Law
  • Classified National Security Information
  • Crisis Communication Life Cycle
  • Developing an effective crisis communication plan

Suggested Audience

Personnel serving in all emergency response disciplines within a jurisdiction and individuals whose duties may require them to interface with news media representatives during their community’s response to a major incident, including:

  • Jurisdiction’s key elected and appointed officials
  • Public Information Officers (PIOs)
  • Key department heads
  • Key public health and medical personnel
  • First responders
  • Emergency management officials from both the public and private sectors
  • Other key officials whose position might require them to communicate with the press or public in an emergency situation
 
Details
Date(s)  Tue. May 25, 2021 8:00am - 5:00pm 
Wed. May 26, 2021 8:00am - 5:00pm 
Location Halyburton Park, 4099 S. 17th St.
4099 S. 17th St., Wilmington NC 28412 
Google Map
Building/Room Halyburton Park, 4099 S 17th St, Wilmington, NC 28412 
Handicap Accessibility Yes
WiFi Access  
Offered By Southeastern Healthcare Preparedness Region 
Primary Instructor TBD, To Be Determined 
Course Length  
Course Hours 16 
CEUs  
Cost to Student $20.00
Prerequisites There are no prerequisites for this course.
Target Audience 20-25 
Eligibility

Suggested Audience

Personnel serving in all emergency response disciplines within a jurisdiction and individuals whose duties may require them to interface with news media representatives during their community’s response to a major incident, including:

  • Jurisdiction’s key elected and appointed officials
  • Public Information Officers (PIOs)
  • Key department heads
  • Key public health and medical personnel
  • First responders
  • Emergency management officials from both the public and private sectors
  • Other key officials whose position might require them to communicate with the press or public in an emergency situation
 
Contact

Hans Edwards - SHPR Healthcare Preparedness Manager

hans.edwards@nhrmc.org

OR

Heather Griffin - SHPR Healthcare Preparedness Coordinator

heather.griffin@nhrmc.org

 
Maximum Participants 20
# Open Seats 18
# on Wait List 5

Offering Specific Information

- This offering is being provided by TEEX.  You must also register through TEEX using this link:  https://my.teex.org/TeexPortal/Default.aspx?MO=mCourseCatalog&D=FP&C=MGT318&S=257

- There is a charge to cover class expenses, lunches will be provided.   The link for payment is: https://SHPR.regfox.com/mgt-318-pio

- You will be waitlisted until payment is received.   Once payment is received, you will be placed in the class.

 

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